Enjin and Chiliz to Launch Blockchain Collectibles for Sports & Entertainment
Chiliz will use Enjin’s blockchain development platform to create branded collectibles for prominent sports and entertainment industry partners, including Juventus, Paris Saint-Germain, Atlético de Madrid, and Dota 2 champions OG.
Chiliz (Binance.com: $CHZ), world leaders in
Thanks to this new relationship, Chiliz will be able to create non-fungible tokens (NFTs) for their full roster of Socios.com partners, which already includes major football clubs Juventus, Paris Saint-Germain, Atlético de Madrid, Galatasaray, A.S. Roma, West Ham, Independiente, and back-to-back Dota 2 esports champions OG. Chiliz are primed to announce at least one more major partnership this month and are targeting 50 IPs by the end of 2020 from sports, esports, and the entertainment industry.
All Chiliz collectibles will be created using ERC-1155, a bleeding-edge Ethereum token standard developed by Enjin which is used to mint fungible and non-fungible tokens in a single smart contract. Backed by Enjin Coin (ENJ), these collectible assets will be freely tradable on the Enjin Marketplace, and purchasable with both ENJ and CHZ.
“Earlier this year, we announced a plan to improve and expand the utility of CHZ in 2020 and beyond. We are thrilled to be working with Enjin, the world leader in this space, to bring this to fruition,” said Alexandre Dreyfus, CEO of Chiliz & Socios.com.
“We will also be launching limited-edition licensed collectibles and tokenizing the club-specific rewards and experiences offered through Socios.com. For example, if one of our partner clubs triumphs in their respective league, we can create unique tokens to celebrate the win, as well as tokens to celebrate player achievements or seasonal football prizes.”
The Enjin Platform enables businesses across industries to harness the power of next-generation Ethereum assets. Currently in early access, the platform is already being utilized by prominent organizations like Microsoft, and over 2,500 other projects have already been created on the testnet version. The team has confirmed the platform will launch publicly to Ethereum mainnet this month, allowing any developer or business to mint ENJ-backed blockchain assets with ease.
“Forged in digital entertainment, the Enjin ecosystem offers incredible opportunities to almost all industries and applications,” said Maxim Blagov, Enjin CEO. “As one of the earliest forms of entertainment, sports is a perfect fit for both our brand and our expanding collection of blockchain gamification use cases.
“We are delighted to collaborate with Chiliz and explore a new way to gamify sports and esports fan engagement, and we look forward to working with them to produce unique collectibles that fans can cherish and enjoy.”
Chiliz ($CHZ) is a digital currency for sports and entertainment platforms. It fuels the world’s first scalable, tokenized voting platform, Socios.com where fans can buy, trade and execute voting rights in their favorite sports teams. The Chiliz project has raised $66 million from some of the world’s largest cryptocurrency exchanges and leading crypto funds in Asia, including Binance, OK Blockchain Capital, and Ceyuan Ventures. Chiliz is owned by Malta-based Mediarex Group, a global sports and entertainment organisation, which was founded in 2012. In January 2020, Chiliz announced the launch of Chiliz.net, a first-of-its-kind mobile and desktop crypto exchange for sports and entertainment assets.
In 2009, Enjin launched the Enjin Network, a gaming community platform which boasts over 20 million users. In 2017 following a successful ICO that raised $18.9 million, Enjin began building a suite of blockchain products that enable anyone to easily create, manage, trade, store, explore, distribute, and integrate blockchain assets.
Comprised of the Enjin Platform, Explorer, Wallet, Beam, and other tools and services, Enjin’s tools enable game developers and studios to utilize tokenized digital assets as part of their acquisition, retention, engagement, and monetization strategies. The Enjin ecosystem is fueled by Enjin Coin (ENJ), an Ethereum-based cryptocurrency used to directly back the value of Enjin-powered blockchain assets. For more information, visit https://enjin.io.